Posts Tagged ‘Back-to-School Shopping’
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Back-to-School Sale Avoidance Continues

Americans have been avoiding back-to-school sales, and the trend seems to be getting worse for retailers.

According to an ongoing shopper behavior study conducted by The Integer Group and M/A/R/C Research, the number of consumers who indicated that they would not be shopping back-to…

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Laptops, Mobile Devices Off Back-to-School Lists

Back-to-school shoppers have become more frugal this year – with fewer of them planning to buy expensive items like laptops, desktops and mobile devices, according to some new research.

Research firm said its Back-to-School Shopping Report found that 57% of respondents do not plan to…

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